Founded in 1990 in Chicago, Illinois, Drag City is one of the most influential independent record labels in the United States, renowned for its dedication to artistic integrity, eclecticism, and long-term artist development. From its beginnings as a small mail-order operation, Drag City has grown into a label synonymous with innovative, genre-defying music and a fiercely independent ethos.

Drag City’s roster spans indie rock, folk, experimental, avant-garde, and underground psychedelic music, with artists who push boundaries and challenge mainstream conventions. The label has released landmark albums from acts such as Bonnie Prince Billy, Bill Callahan, Joanna Newsom, Silver Jews, and OM, fostering careers defined by creative freedom and critical acclaim.

The label is also known for its hands-on, boutique approach to music production and distribution. Albums are often released with meticulous attention to detail from high-quality vinyl pressings and striking album artwork to carefully curated digital presentations. This commitment underscores Drag City’s belief that independent music deserves the same craftsmanship and care as mainstream releases, while maintaining an aesthetic and philosophical independence.

Throughout its three decades of operation, Drag City has become a cornerstone of the independent music community, offering a platform for artists to experiment and grow without compromise. The label has championed innovation and authenticity, helping shape the sound of modern indie, experimental, and underground music while retaining a strong, distinctive identity.

Today, Drag City remains a beacon for adventurous listeners and forward-thinking artists alike, embodying a commitment to risk-taking, individuality, and the enduring power of independent music.